Portland Videography & Photography

Video Marketing Statistics

In the online market that we live in today, it no longer is a matter of being online but being seen online. Video is one of the best ways to make your business stand out when it comes to marketing a product, service or brand. Many of our customers don’t actually take the time to read our content, but instead look for graphics that easily explain the concept we are trying to get across. Be honest … how many of you went through and looked at the graphics before coming back to read this paragraph? Video marketing used to be an outlet only for large businesses with large marketing dollars, but with advancements in technology and effective online outlets, video marketing is now an outlet that many small business are surprised they can afford!

Why are Businesses moving towards video?

Why are businesses moving towards video? Because it works! The third party statistics that are coming out about the effectiveness of video is impressive. Whether you are using it for email marketing, website landing pages, online product sales, B2B sales or social media branding, the return that video brings to businesses is causing more and more businesses to use video as part of their advertising strategy each year. Below are just a few statistics on how video has helped business grow their brand and get more sales.

Consumers are interacting more with video than ever before

Video is one of the easiest ways for consumers to learn about a product or service and understand how the product or service can benefit them. In the matter of 15-30 seconds you can advertise what usually would take a page or more of text to explain. Not only this, consumers tend to see video as a trusted source of information so not only does video convey messages easier to the consumer, but when they see the video, they are more likely to trust it.

Download Complete Infographic

Source: http://www.insivia.com/50-must-know-stats-about-video-marketing-2016/

by Jasona / in All Projects, Video Projects / Comments Off on Video Marketing Statistics Read more

20
Mar

Free Videography For Non-Profits Supporting Children

Over the last few years, we have had the amazing opportunity to work with multiple non-profits who benefit children cancer, diseases, education, etc! We feel strongly about supporting those who are supporting the future of our children. Whether you are a Non-Profit organization supporting research for childhood deceases , benefiting childhood education or what ever it may be, we want you to contact us to see if we can help you get a free video edit to help grow and promote your organization!

Why organizations that support children? Francisca and I got married 7 year ago at a young age. Move forward to 2017, we have 4 beautiful children and we are loving every moment we spend with them!… well most moments. We would do anything to make sure our children have a bright future and live a long healthy life and we want to align our company up with great non-profit who have the same goal.

Below are some great non-profit projects we have worked on over the last few years. Take a look these edits and contact us if you are or know of a great non-profit organization that could use some high end video to push their cause!

Never Give Up from Define Motion on Vimeo.

Hero Up Highlights 2016 from Define Motion on Vimeo.

Hoop Camp Overview from Define Motion on Vimeo.

by Jasona / in All Projects, Kids, Video Projects / 2 Comments on Free Videography For Non-Profits Supporting Children Read more

21
Feb

2016 in Review

Last year was a year full of amazing projects that we had the opportunity to work on. These projects included online commercials, sport drill series used for lead generation, as well as a music video which allowed us to work with NFL players and mascots to help raise funds to fight childhood cancer.

In 2016, we had the opportunity to travel across the country from Hawaii to Florida to film events such as the USA Touch National Rugby Tournament and the beautiful island of Kauai.

We already have worked on some great projects in 2017 and have some amazing ones lined up for the upcoming year. We look forward to sharing them with you as they unfold!

2017 Define Motion Reel from Define Motion on Vimeo.

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10
Nov

Disney World – Videography Trip

A few weeks back, Francisca and I went to Orlando, FL to film for USA Touch Rugby Nationals. This is an amazingly well put together event at Disney World’s ESPN Facility. As a company, this year was the second time that we filmed for USA Touch, but based off the results they received from last years video, USA Touch wanted to expand this project, allowing both Francisca and I to go and film. Over the Four days we were there, we filmed over 300 GB of footage that we spent the following week combing over to pull the best shots.

A long with filming this event, we had to take this opportunity to go to Disney World and enjoy just some of all the amazing features found in the amazing place! Our youngest daughter who is only 4 months was able to come with us and get her first experience of this magical place; which I’m sure she is going to remember 😉 We were were so busy working that we only had a few hours in the evening to enjoy this magical place. This time we decided not to purchase tickets to go inside of Magical Kingdom instead we did all the amazing things Disney offers for free. We went to Disney Springs. There we got to enjoy some great performances, amazing shops, food and Disney Characters! We also took a trip on the Montreal to ride along Epcot. We took the ferry as well and got the most amazing view of the Disney Palace. So worth it! We absolutely loved our hotel the All Star Sports. There we got to enjoy the amazing pool and definitely got some sun!

Disney World Video Project from Define Motion on Vimeo.

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07
Oct

Never Give Up

Over the past few months, we have been able to work with a great local artist Xile as we put together a music video with Mascots for a Cure as an anthem to children fighting diseases like cancer and cystic fibrosis.

(Francisca was 1 week postpartum when we filmed this!)

Like any good project, problems and issue always seem to arise and you need to be willing to work with the bounces to get the best shot. The largest scene in the video is when our young cancer survivor, Tony, is defending NFL athlete and Oregon alumni Josh Huff in his “Never Give Up” dream. We shot this scene in July and it happened to be the one day that it rained in the entire month. So what do you do when it rains? Strap a giant umbrella to your Came-Tv stabilizer and shoot in the rain!

On this shoot we used as our main camera the Sony RX10 ll, This allowed us to shoot at a consistent 120fps for the football scene as well as at 240fps for the dancer. The Came-TV 7800 was another tool in our arsenal that allowed for smooth movement shots as the athletes and artists moved around.

One of the methods we used in production that made post-production so much easier is we had the artist sing the whole song through and out loud to more easily match it up in post production. Each clip had its own layer and only needed matched up once. This allowed me to simply go through and cut clips down instead of moving clips around, which would cause me to have to match the mouth to the words with each movement.

Enjoy the Video Below!

by Jasona / in All Projects, Video Projects / Comments Off on Never Give Up Read more

30
Sep

Jada- Senior Pictures

Jada is a twin and has such a fun and confident personality. I loved doing her session and how comfortable she was! My favorite part of her session was having her get on a wood swing in an old “abandoned” barn. Her twin brother and her sister both got on with her and it was so funny watching them go from one side to the other! We might have been a little worried of the possibility that it will fall but no-one did and it made for some fun memories and pictures. Here are some of my favorite images from her session.